Scaling

Scaling gut health bundle sales with a small team

When your gut health brand is scaling, bundles are your best tool for increasing revenue. If your sales are stuck, it is likely a reach issue. Use a managed content network to post your bundle videos across dozens of pages. This automates your offer distribution, driving more traffic to your site and significantly boosting your average order value without adding more work.

50brand pages
in one network
150posts a day
from your videos
2days to
go live
The problem

Gut health brand, scaling: bundles and offers get ignored.

01

Why scaling requires constant offer visibility

You have the bundles, but are they being seen? For a scaling brand, you need your offers in front of as many people as possible. If you are only relying on your main account, you are limited by its reach. You need a system that places your bundles in front of new people constantly. This is the only way to scale your average order value while your brand expands. Don't let your best offers go to waste.

02

The role of the network in sales

A managed content network is a set of many brand-owned Instagram pages that post your existing videos many times a day from real iPhones. These are built and run end to end by a provider such as TIDE. By using this, you ensure that your bundle deals are a core part of the content you share. It reaches thousands of people daily, driving consistent, high-intent traffic to your product bundles without any manual labor from your team.

03

How to execute the bundle strategy

Send your provider videos that highlight your current bundles, such as a starter kit or a monthly health subscription. The provider will distribute these across the entire network. This approach costs about the cost of one marketing hire and requires very little of your team's time. It is a highly effective way to drive revenue through your site. You will see an immediate impact on your order value as more people discover the benefits of your bundles.

04

Dealing with the platform risk

Automation is against Instagram terms, so you will experience page bans. A provider like TIDE will handle this, replacing the banned pages to keep your network reach intact. This is a technical hurdle, not a brand issue. Do not get distracted by the churn. Your focus should be on the total number of people seeing your offers. As long as your site traffic and bundle sales are trending up, the system is working perfectly.

One account vs a network

One brand accountManaged content network
Pages1Dozens, each with its own angle on gut health
Posts a day1 to 3Over 100
ReachThe same followersNew pockets of buyers every day
Who runs itYour teamThe provider, end to end
Your partEverythingSend content

What you would send

Anything you already make for gut health counts.

Product videosUGC adsUnboxingsFounder clipsCustomer testimonialsHow-to clips

Drive up your average order value by using a managed content network to automate the promotion of your gut health bundles at scale.

Put your products on 50 pages.

Tell us what your gut health brand sells and how you get customers today. We'll show you a live network and tell you straight if it fits. About the cost of one marketing hire.

No pitch deck. We look at what you already make and tell you straight if it fits.

Questions brands ask next

Can I test different bundles?

Yes, this system allows you to iterate quickly. Just share new videos with your provider, and they will start promoting the updated bundles immediately.

Does this work for subscriptions?

It works very well for subscriptions. You can use the videos to highlight the recurring benefits of buying a subscription bundle, which increases long-term value.

What if the conversion rate is low?

You can use the data from the network to refine your videos, testing different hooks and messaging to see what drives the most bundle sales.

More gut health playbooks

gut healthBuyers think the product is too expensivegut healthThe product needs explaining before people buygut healthBuyers split into niches one account can't servegut healthCustomer acquisition cost keeps rising

The same problem in other categories

collagenBundles and offers get ignoredathleisureBundles and offers get ignoredsocksBundles and offers get ignoredbeddingBundles and offers get ignored
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