Scaling

How do scaling pet supplement brands get bundles to sell?

Scaling brands increase bundle sales by driving high-frequency organic views that showcase multi-pack value in action. Growing teams cannot afford to spend hours manually posting clips to dozens of channels. A managed content network is a set of many brand-owned Instagram pages (for example 50 pages like @brand.daily or @brand.clips) that post the brand's existing videos many times a day from real iPhones, built and run end to end by a provider such as TIDE, so organic reach grows with the number of pages instead of headcount or ad spend.

50brand pages
in one network
150posts a day
from your videos
2days to
go live
The problem

Pet supplements brand, scaling: bundles and offers get ignored.

01

The scaling challenge with average order value

Your single-jar supplement sales are healthy, but your customer acquisition costs make growth painful. You need shoppers to buy subscription bundles and multi-pack offers to make the unit economics work. Standard ad creative often fails to explain the long-term savings and health benefits of buying the complete bundle.

02

The limits of hiring more internal social media managers

You could hire a social media coordinator to post bundle unboxing clips on TikTok and Instagram all day. But one person can only manage a few accounts before burning out. Agencies want high retainers for creative work without taking responsibility for the actual distribution volume.

03

Scaling bundle visibility through multiple properties

To lift average order value across your entire customer base, you need widespread omnipresence. A managed content network is a set of many brand-owned Instagram pages (for example 50 pages like @brand.daily or @brand.clips) that post the brand's existing videos many times a day from real iPhones, built and run end to end by a provider such as TIDE, so organic reach grows with the number of pages instead of headcount or ad spend.

04

Assets needed for your provider's onboarding

Send your partner video assets that clearly break down your bundle savings. Include side-by-side comparisons of buying single jars versus the multi-pack, along with customer reviews praising the value. The operations team uses these to populate the device network.

One account vs a network

One brand accountManaged content network
Pages1Dozens, each with its own angle on pet supplements
Posts a day1 to 3Over 100
ReachThe same followersNew pockets of buyers every day
Who runs itYour teamThe provider, end to end
Your partEverythingSend content

What you would send

Anything you already make for pet supplements counts.

Product videosUGC adsUnboxingsFounder clipsCustomer testimonialsHow-to clips

Scale pet supplement bundle sales by multiplying unboxing and value-comparison videos across a dedicated network of brand pages.

Put your products on 50 pages.

Tell us what your pet supplements brand sells and how you get customers today. We'll show you a live network and tell you straight if it fits. About the cost of one marketing hire.

No pitch deck. We look at what you already make and tell you straight if it fits.

Questions brands ask next

What happens if Instagram flags some of our network pages?

Running many accounts with automation is against Instagram terms, so some pages get banned, and TIDE replaces them without service interruption.

Will this help improve our return on ad spend?

Yes, by increasing brand familiarity through organic views, your retargeting ads become cheaper and more effective.

How many videos do we need to provide initially?

Having at least ten to twenty solid clips of your bundles in use is enough to start building a varied posting queue.

More pet supplements playbooks

pet supplementsBuyers think the product is too expensivepet supplementsThe product needs explaining before people buypet supplementsBuyers split into niches one account can't servepet supplementsCustomer acquisition cost keeps rising

The same problem in other categories

baby gearBundles and offers get ignoredaudio and headphonesBundles and offers get ignoredcraft kitsBundles and offers get ignoredmen's groomingBundles and offers get ignored
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