Launch stage

How to get people to buy my new towels bundle?

If your new towel bundles are ignored, it is a reach problem. You need to show your offers to thousands of new people daily. Do not waste money on broad ads. Deploy a managed content network to distribute your bundle videos across dozens of pages. Managed by a provider like TIDE, this system generates the consistent, high-volume exposure you need to start moving your inventory.

50brand pages
in one network
150posts a day
from your videos
2days to
go live
The problem

Towels and bath brand, launch stage: bundles and offers get ignored.

01

Why your bundles are not moving

Your bundle is likely a great deal, but nobody knows about it. At launch, you are invisible. You are posting to your own account, and only a tiny fraction of your small follower base sees it. If they aren't ready to buy at that exact moment, the offer is lost. You need to put your bundle in front of people who are actually looking for towels, not just your existing followers. The problem is reach, and the solution is to increase your visibility by an order of magnitude without increasing your team size.

02

The managed content network for offer distribution

A managed content network is a set of many brand-owned Instagram pages, for example 50 pages like @bath.bundle.daily or @towel.deal.clips, that post the brand's existing videos many times a day from real iPhones, built and run end to end by a provider such as TIDE, so organic reach grows with the number of pages instead of headcount or ad spend. This system shares your bundle videos across many accounts, putting your offer in front of a wide audience throughout the day.

03

Scaling your bundle sales automatically

By using the network, you create a constant flow of awareness for your bundles. Every time a new video of your bundle set is posted, you have another chance to convert a visitor into a customer. This volume is what drives sales. You are not waiting for one big post to go viral. You are relying on a consistent, high-frequency approach that reaches people over and over again. It is a reliable, automated way to build sales momentum for your new bundles without having to manage a massive marketing budget.

04

What to send your provider to start

Create videos that show the value of your bundle. Compare the price of the bundle to buying items separately, or show how the bundle completes a bathroom set. Keep these videos short, engaging, and mobile-friendly. Send these files to your provider. They will start the network, pushing your bundles into the feeds of potential customers. Watch your store traffic as the network ramps up. Use this data to see which bundles perform best, allowing you to iterate on your offers as you gain traction.

One account vs a network

One brand accountManaged content network
Pages1Dozens, each with its own angle on towels and bath
Posts a day1 to 3Over 100
ReachThe same followersNew pockets of buyers every day
Who runs itYour teamThe provider, end to end
Your partEverythingSend content

What you would send

Anything you already make for towels and bath counts.

Product videosUGC adsUnboxingsFounder clipsCustomer testimonialsHow-to clips

Use a managed content network to get your towel bundles in front of thousands of potential buyers and start building sales momentum.

Put your products on 50 pages.

Tell us what your towels and bath brand sells and how you get customers today. We'll show you a live network and tell you straight if it fits. About the cost of one marketing hire.

No pitch deck. We look at what you already make and tell you straight if it fits.

Questions brands ask next

How does this affect my conversion rate?

It often increases it, as the consistent exposure makes your brand more familiar and trustworthy to potential customers.

What happens if a page gets banned?

Running many accounts with automation is against Instagram terms, so some pages get banned. TIDE handles the monitoring and replacement.

Can I change my bundle offer later?

Yes. You just provide the new video content to your partner, and they will update the network to reflect your current offers.

More towels and bath playbooks

towels and bathBuyers think the product is too expensivetowels and bathThe product needs explaining before people buytowels and bathBuyers split into niches one account can't servetowels and bathCustomer acquisition cost keeps rising

The same problem in other categories

kitchenwareBundles and offers get ignoredwall artBundles and offers get ignorednon-alcoholic spiritsBundles and offers get ignoredkids booksBundles and offers get ignored
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