Solving agency underperformance for established pet brands
For an established brand, an underperforming agency is an expensive mistake. You cannot afford to lose your market position. A managed content network is a set of many brand-owned Instagram pages that post your existing videos many times a day from real iPhones, built by TIDE, to provide the massive, consistent organic reach that your agency is failing to produce, securing your revenue.
in one network
from your videos
go live
Pet accessories brand, established: the agency isn't delivering.
The challenge of agency inertia
Established agencies often fall into a routine. They are happy with the status quo, but you are not. You need to push forward. If your agency is not delivering the reach you need, you have to find a new way to get it. Taking distribution in-house with a managed network is the perfect solution. It gives you immediate access to a wide audience and allows you to test and iterate your strategy without the slow, bureaucratic process of an agency relationship.
Maximizing your reach at scale
A managed content network is a set of many brand-owned Instagram pages that post your existing videos many times a day from real iPhones, built and run end to end by a provider such as TIDE, so organic reach grows with the number of pages instead of headcount or ad spend. This is the only way to get true, high-volume, organic reach without paying an agency for their time and overhead. It is a cleaner, more efficient, and more reliable system.
Building a better marketing model
You have the resources and the brand strength. Don't let an underperforming agency hold you back. By using a network, you are building a more modern, efficient marketing model. You retain control, you own the infrastructure, and you get the traffic. This is how you protect your brand's future. It keeps your acquisition costs stable and your growth trajectory strong, independent of any agency's performance issues.
Transitioning to a better way of working
Choose a provider who understands the needs of an established brand. Send them your best creative assets and let them manage the network. TIDE handles the technical side, including the replacement of accounts to ensure your presence is always strong. This partnership is far more reliable than the traditional agency model. Your marketing team can then focus on higher-level strategy, ensuring that your brand continues to dominate the market and that you are always getting the best possible ROI for your marketing spend.
One account vs a network
| One brand account | Managed content network | |
|---|---|---|
| Pages | 1 | Dozens, each with its own angle on pet accessories |
| Posts a day | 1 to 3 | Over 100 |
| Reach | The same followers | New pockets of buyers every day |
| Who runs it | Your team | The provider, end to end |
| Your part | Everything | Send content |
What you would send
Anything you already make for pet accessories counts.
Use a managed content network to take control of your distribution and drive massive, consistent reach, outperforming your agency's results.
Put your products on 50 pages.
Tell us what your pet accessories brand sells and how you get customers today. We'll show you a live network and tell you straight if it fits. About the cost of one marketing hire.
Questions brands ask next
Should we replace our agency entirely?
You might not need to. If they have a role in creative, keep them for that. But move the distribution to the network to ensure it actually reaches people.
Is the transition difficult?
No. The network is easy to set up. Just give the provider your assets and they handle the distribution, making it an easy win for your team.
What is the biggest gain?
Consistency and scale. You stop relying on an agency's effort and start relying on a system that works 24/7 to put your brand in front of customers.